"Insisting for what is good, for what fills us, for what we love, never stops insisting." [Interview with Lunalé]

Interview with Lunalé

Lunalé is a composer of letters that entangle you. His trick is in the details and in the contrasts.

Lunalé is an alternative pop artist; and an obligatory name when speaking of Colombian composers to stand out and have on the radar.

He is currently working on the production of his first album, which will be released in the 2019. To our delight it has three published singles, the most recent of which is "Because you insist?"; which is something between ambient-pop and electronic textures.

The next 24 of August will be as a special guest at the concert of Loli Molina (ARG),and was a special guest at the last concert of Amigos Invisibles (VEN) in Bogotá. In September it will be part of the showcasesof the Bogotá Music Market (BoMM 2018) organized by the Chamber of Commerce of Bogotá.

Their songs contrast between them; from thefeel-good vibe of "Palomino"Until the vintage flavor of"Dazzled" Expanding the spectrum of what we can considerpop.

This spectrum what stands out is its great capacity and versatility as a composer and to explore different rhythms as catharsis. The best example of that are the songs composed byLunalé, recorded in the voice and arrangements of Maria Cristina Plata ("Midnight Singing";"That I forgot"And"Zamba del Viento"), Brave jewels of contemporary Andean music.

In his arsenal, he has artistic abilities beyond music; her training as an audiovisual producer, gives her a handle on languages ​​that enrich her musical project (for the sample all the videos edited by Viajero Producciones); and that gives him an advantage over many of the local artists.

He responded warmly to our questions; We trust that his career will be long and that we will continue surprising us with his songs.

Why insist?

Do not insist on what harms us, what makes us suffer, what weakens us and takes away our strength. Insisting for what is good, for what fills us, for what we love, never stop insisting.

What's so special about Palomino?

It's your air, Palomino (Guajira) has a special energy, and a very nice moment, which is where the river meets the sea ...

What do you think is your greatest hit?

"The 90% success is based simply on insisting."

What tool to write songs or make music do you use and still surprise you?

The songs usually come in many forms, but when I set out to compose, it's because I have a new rhythm (bambuco, joropo, bolero, ranchera, etc.) stuck in my head, and I want to use it to create a song. It never fails!

Where does the "Zamba del Viento" take?

To deep places of the heart, where the soul meets the body and realizes the banal things and the troubles that sometimes life has, but when you understand it, many things stop hurting and instead everything begins to flow ...

What tool to write songs or make music do you use and still surprise you?

The songs usually come in many forms, but when I set out to compose, it's because I have a new rhythm (bambuco, joropo, bolero, ranchera, etc) stuck in my head, and I want to use it to create a song, it never fails!

Which project that you are involved in today is the one that most excites you?

In my music, the creation of my first album.

Because you insist? by Lunalé

How is it like making music to make video?

They do not look like that: for music you close your eyes and let yourself go ... for the video, eyes wide open and concentration at 100%; and they are similar in that both must come from the heart.

What advice would you give to fellow musicians to make better videos?

To invest. Sometimes we find people who do the work of an audiovisual producer for a much lower price, this is very bad, because the results are usually not the best, in addition the videos are the face of the artist.

Inspiration, luck or talent?

Work, a lot of work.

Why creating more?

To help the world heal itself through art.

An error that only beginners commit:

Relax more, you learn that you have to be aware of absolutely everything, and that you can not relax with anything, everything is important in music.

A mistake that even the professionals make:

The frustration

What is a lawyer for in the arts?

To guide the artist, especially when we talk about composers, there are many issues that we ignore and it is very important to have an advice to be able to assert our work as it should.

Why do not you need a lawyer in the arts?

To compose a song!

A phrase that is powdered gold:

Everything happens for a reason.

How would you describe the music you make?

A music, but especially a letter, that moves something inside.

A rockstar singer?

Céu.

How to describe your songs?

Describe Songs

One of the most difficult tasks is to describe what a song we wrote is about. As we are very involved in its creation, it is difficult for us to separate ourselves from it in order to describe it objectively.

This is a problem that we encounter daily. Artists are so intertwined with their works that they find it difficult to describe each one of their creations without entering a disorderly cart.

Like everything, this is solved organized a little the speech, with the right questions.

For this, it helps us define: the original idea of ​​the composer, the theme of the song, the tone, the summary of the story, the main theme, the underlying theme, the key words and the key phrases.

With these defined, written and organized elements we can fill the content with speeches at concerts, social network publications that talk about the song, answers in interviews, press releases and others.

The questions we propose are to expose the insides of each song.

Continue reading "How to describe your songs?"

"One reads a poem hoping to see the bones of the poet" [Interview with Mariana Kruk]

Interview Mariana Kruk

The rockstars they exhaust tickets to their concerts; the writers rockstars they exhaust copies of the print runs of their books. Mariana Kruk is a rockstar writer.

It is not easy to sell book is full digital heyday. It is more difficult to sell poetry books. If you exhaust a book of poetry in sales, my hat goes, reverence and everything.

Mariana Kruk write, publish and move from "ex officio: burn"And"the desire travels in elevators", The blogs where he collects many of his writings. It also dictatesvirtual workshops of poetry (poetic accompaniment).

Mariana has a contemporary voice. Leave out the initial capitals, as who puts their own rules. It generates an intimate atmosphere with two verses; and you get a smile with a reference pop. It spins in your head and questions your heart.

Her books, eight published books, are all (happily) exhausted, she says in her blogs. But there are more that are cooking, next is called HINGE, in his answers he gave us an advance.

Kindly answered our interview and here we share them.

Continue reading "One reads a poem hoping to see the bones of the poet" [Interview with Mariana Kruk]

"I'm excited and look for ways to make YouTube more accessible" [Interview with Javier Arias González]

Interviews - Javier Arias González

We speak with Javier Arias, Engineer, MBA who works as a strategic partner with YouTube and at this moment he is in charge of a project for more development and adoption of YouTube in Africa.

Among other great achievements are: beat a world record when dancing zorba collectively with other 1,671 people over Google and be a tireless cyclist who competes every time he can to continue living to the limit.

I met Javier while I was in Barcelona, ​​he was one of my first teachers, a smiling guy with an air of incredible tranquility. He dictated a subject called "Social Networks, Web 2.0, and New Trends" where we learned about the Internet, Internet service providers (ISP) and other issues related to the network.

We wanted to interview Javier because he is currently dedicated to developing and increasing the use of YouTube in Africa, this means that he is in charge of achieving greater access to the platform in this territory. Also because he is an expert in Internet security and use of personal data; one of the currencies of change of the digital era. Topics that interest us and we want to share.

Social networks and digital platforms take each time of our time, and have become ideal windows and channels to achieve dreams, launch big stars, sell smoke, teach and take education to remote corners and of course have fun, we wanted to know a little more of the topic, so here we leave you with your answers.

Continue reading "I am excited and look for ways to make YouTube more accessible" [Interview with Javier Arias González] "

The black box or why do you need a collective management society

Black Box Royalties

In collective management societies have a place of lost objects. They say the black box. An account that receives all the money that has not been distributed. The money that nobody claims ... and that all artists dream that they assign to them.

The collective management societies are in principle administrators. Its main function is to collect and pay the holders of content that others exploit. The societies of authors administer repertoire on behalf of the authors and charge for them. Each country has its own collective management societies.

- Here is a list of Spanish collective management societies -

In music in particular, they charge for each time a composition is played on television, radio, concerts or public places.

They always represent a repertoire. If the repertoire is represented by the collective management society in Colombia -Ej. Sayco- they charge users of that content-stations, digital platforms, bars, concert entrepreneurs-every time they use music in their territory.

Yes there are royalties for composers in the digital age

What if the repertoire that sounds in Colombia is represented by another collective management society different from Sayco (for example, the Society of Authors and Composers of Mexico - SACM)? Sayco charges for that use and then (by an agreement between them and the SACM) they transfer the collection to them.

That in big brushstrokes, rough and accelerated.

But let's talk about what they charge for the repertoire that is not represented by nobody.

Continue reading "The black box or why do you need a collective management society"